A penny for our thoughts? Nope. These are free. Check out our ideas on life, the universe, and all the things that human-obsessed mavericks care about.

Like Child’s Play: 6 Ways to Create an Adaptable Mindset

By Shawn Nason / October 6, 2020 /

A study released recently sought to explore why children seem to have more immunity to COVID-19 than adults and are more likely to resist infections or have asymptomatic/mild infections. The researchers found that (most) children are able to fight off COVID-19 because their immune systems are still operating under the assumption that pathogens entering the…

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Finding a Way Forward, Together: Future-Focused Inclusion

By Shawn Nason / August 18, 2020 / Comments Off on Finding a Way Forward, Together: Future-Focused Inclusion
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Don’t think outside the (check box). Blow it up.

By Shawn Nason / August 12, 2020 / Comments Off on Don’t think outside the (check box). Blow it up.
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#Humanize: What Is Your Story?

By Shawn Nason / February 28, 2020 / Comments Off on #Humanize: What Is Your Story?

This week I had the privilege of gathering for a few days with a tribe of 150 designers in Denver, CO at Experience Design Week, and got to focus on what really matters – humans! Throughout the conference, I found myself inspired by the incredible stories of designers from all kinds of different backgrounds and…

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Fear Is A Good Thing: The Psychology of Being Spooked

By Shawn Nason / October 30, 2019 / Comments Off on Fear Is A Good Thing: The Psychology of Being Spooked

Whether you love horror films or prefer to be scared in person at a haunted house, one thing is certain: people love to be spooked. But why do we love being scared so much?   You may be tempted to chalk up our fear-obsession to adrenaline, but there is psychology behind the drive to feel…

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Disruptors Need Each Other

By Shawn Nason / March 5, 2019 /

[vc_row][vc_column width=”1/4″][vc_single_image image=”7698″ img_size=”full” alignment=”center”][vc_empty_space][vc_custom_heading text=”Shawn Nason Eco-system Disruptor” font_container=”tag:h4|text_align:center|color:%23f5671a” use_theme_fonts=”yes”][/vc_column][vc_column width=”3/4″][vc_column_text]Last week, I had the privilege of serving as the chair for the Experience Design Week event in Denver, CO. Ever wondered what it’d be like to surround yourself with over 150 CX and UX experts from various industries around the country? That’s exactly what…

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Cheers for a Disruptive 2019!

By Shawn Nason / January 9, 2019 /

[vc_row][vc_column width=”1/6″][/vc_column][vc_column width=”2/3″][vc_column_text]When you think about it, hope is a disruptive word. Well, at least it can be. Often, when we hope for something, we’re looking for change and change means that we’re not particularly happy with the way things are now. In disruption-speak, it’s being sick and tired of the status quo. We asked…

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What Changes & Shapes Your Life? The POWER OF YES!

By Shawn Nason / March 15, 2018 /

THE POWER OF YES is a mantra that you’ll hear often at the Nason Group. Over the years, not only have we seen this mindset free individuals, teams, and organizations to be able to innovate, we also gotten to see this mindset change lives. In our first blog about the power of yes (No, No,…

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It Is All About The Experience! 2018 Consumer Trends

By Shawn Nason / February 1, 2018 /

The Story… Here at Nason Group, our core belief is to catalyze change by meeting people where they are, bringing disruptive thought leadership, compassion for the human experience, and a global mindset to transform services through customized experiences. Part of that process is looking ahead to consumer trends that promise to have an impact on our world. Not only in the future, but today! In December…

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#CES2018: Consumers Want Experiences with their Technology

By Shawn Nason / January 18, 2018 /

The Story #CES2018 has come to a close and what a week it was! With over 180,000 people, 4,500 vendors, and cutting-edge technology all around, a colleague and I walked over 50,000 steps in 3.2 million square feet of exhibits. Although we didn’t encounter any breakthrough technologies this year, we enjoyed looking for trends and…

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